Glossary
Domain rating (DR)
Domain rating (DR) is Ahrefs' 0–100 score of how strong a site's backlink profile is. A higher DR site's links tend to carry more weight.
Also called
DRdomain authorityDADR is a third-party estimate, not a Google metric: Ahrefs computes it from how many sites link to a domain and how strong those sites are themselves. Moz's Domain Authority (DA) is a similar score.
Makers use DR to choose where to submit: a listing on a DR 70 directory is generally worth more than one on a DR 10 site — if the link is followed. Scores move over time, so treat them as a guide.
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Related terms
- BacklinkA backlink is a link from another website to yours. Search engines treat backlinks from relevant, trusted sites as a sign your site is worth ranking.
- Startup directoryA startup directory is a website that lists new products, apps and tools so people can find them — and gives each listing a page and, often, a backlink.
- Dofollow linkA dofollow link is an ordinary link without a nofollow, sponsored or ugc rel value, so search engines may count it as a vote for the page it points to.
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