Glossary
Anchor text
Anchor text is the clickable words of a link. Search engines read it as a description of the page the link points to.
A link reading “privacy-first web analytics” tells search engines more about its target than one reading “click here”. Descriptive, natural anchor text helps; the same keyword-stuffed anchor on many links looks manipulated.
Most directory and launch-platform links use your product's name as the anchor, which is exactly what you want for a brand.
Related terms
- BacklinkA backlink is a link from another website to yours. Search engines treat backlinks from relevant, trusted sites as a sign your site is worth ranking.
- Dofollow linkA dofollow link is an ordinary link without a nofollow, sponsored or ugc rel value, so search engines may count it as a vote for the page it points to.
Launch on MakerRadar for a permanent, search-friendly page and your first backlinks.
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